Zespri is organised in a rather distinctive way. The Zespri group (Zespri Group Limited) is owned by some 2,700 New Zealand kiwi farmers who take care of the cultivation of Zespri Kiwis wholly in line with our quality system.
The sale and distribution of their fruit, including the marketing, is coordinated by Zespri International Limited from the head office in Mount Maunanui (New Zealand).
Zespri in Europe
To handle the sales and marketing in Europe Zespri set up two European subsidiary companies: Zespri International (Europe) N.V. and Zespri Service Centre N.V.In addition to the head office in Berchem (Belgium) Zespri Europe also has an extensive network of local sales and marketing specialists in the main European countries.
They are responsible for the regional approach in which close contacts with trading partners and consumers enable them to anticipate what people want and need at local level. In this way Zespri’s operations could be described as being simultaneously global and local.Zespri Kiwis arrive at four European ports: Zeebrugge (Belgium), Tarragona and Marin (Spain) and Porto Vado (Italy).
Zespri in the world
Zespri has offices all over the world from New Zealand, Europe and North America to Asia. The same corporate values apply everywhere. Nonetheless, Zespri has developed a number of different websites with a view to getting even closer to local needs and values:
New Zealand (International) : www.zespri.com
Japan : www.jp.zespri.com
Korea : www.zespri.co.kr
Taiwan : www.zespri.com.tw
USA + Canada : www.zesprikiwi.com